OnePlus splurged at least RM48 million to get Robert Downey Jr. as their ambassador
I guess we can understand why the OnePlus 7 is so expensive. Back in 2013, HTC hired Robert Downey Jr. as their ambassador, and has reportedly paid a whopping 306 million TWD (~RM47.94 million). That was back in 2013, before all the hype for the Avengers movies. OnePlus should be paying even more now.
The Iron Man’s popularity has been on the rise with a slew of successful movies in the Marvel Cinematic Universe, with the most recent one being Avengers: Endgame which is a colossal box office hit. To get Robert Downey Jr. as ambassador would be an amazing boost to OnePlus brand visibility, but it sure isn’t what OnePlus is known for.
Wow, @RobertDowneyJr is now endorsing @oneplus. That’s a 7 Pro in his hand. pic.twitter.com/4JYsCKQsUB
— Richard Lai (@richardlai) May 16, 2019
OnePlus is popular among tech enthusiasts for the bang-for-buck that earlier OnePlus devices offered. With that said, OnePlus devices has grown increasingly expensive recently. We are also pretty sure their fans do not appreciate OnePlus spending money on a famous ambassador, instead of waterproofing the OnePlus 7 and OnePlus 7 Pro.
It’s worth mentioning that Robert Downey Jr. did not help HTC buck their gradual decline, so good luck OnePlus!
Pokdepinion: I am a big fan of RDJ, but that won’t drive me to get a OnePlus…