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Mediatek Reportedly Leads Smartphone Market in Q4 2023, Apple Dominates Revenue
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Mediatek Reportedly Leads Smartphone Market in Q4 2023, Apple Dominates Revenue

by Aiman MaulanaMarch 6, 2024
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In a recent report by Canalys, the smartphone market landscape for Q4 2023 was dissected, shedding light on the prominent players in terms of chipset providers and revenue generators. The findings reveal that Mediatek emerged as the leader in device count, witnessing a remarkable 21% YoY increase in the final quarter of the previous year.

Mediatek Reportedly Leads Smartphone Market in Q4 2023

When it comes to revenue, Apple secured the top position in Q4 2023. Devices equipped with Cupertino silicon, exclusive to iPhones, contributed a substantial $87 billion in revenue for the tech giant. This marked a significant 20% increase compared to the same period in the previous year.

The report focuses solely on the October-December 2023 period, omitting details about the entire fiscal year. The trio of Mediatek, Apple, and Qualcomm dominated the chipset provider scene. HUAWEI-owned HiSilicon recorded $7 billion in revenue from 7 million units, primarily driven by nova 12 and Mate 60 phones featuring the Kirin 9000S chipset, each priced at an average of $1000.

Mediatek Reportedly Leads Smartphone Market in Q4 2023, Apple Dominates Revenue

A notable surprise from China was the impressive performance of phones with Unisoc chipsets, witnessing a 24% YoY surge in both revenue and volume. Half of these devices belonged to the Transsion group, encompassing popular brands like Infinix, Tecno, and iTel, which enjoy significant popularity in emerging markets.

On the flip side, Samsung Semiconductor encountered a 48% decline in shipments of phones equipped with an Exynos chip. This decline contributed to a quarterly revenue drop to $5 billion, marking a 44% decrease from the previous year. The report anticipates a potential uptick in the first half of 2024, fueled by increased sales of Exynos 2400-powered Galaxy S24 and Galaxy S24+, along with the impending launch of the Galaxy A55 featuring the Exynos 1480 chipset later this month. The market dynamics are poised for intriguing shifts in the coming months, with chipset providers and smartphone manufacturers gearing up for fierce competition and innovation.

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Pokdepinion: This actually gave me a big shock. I knew they were doing well but I didn’t think they were doing that well. The mobile world is certainly seeing huge shifts.

About The Author
Aiman Maulana
Jack of all trades, master of none, but oftentimes better than a master of one. YouTuber, video editor, tech head, and a wizard of gaming. What's up? :)