The vivo V80 is heading to Malaysia, and vivo has teased the upcoming smartphone with a distinctive Starwish Purple colorway and a special collaboration with members of the South Korean boy group ENHYPEN, who will be appointed as brand ambassadors (or “vivo Friends” in its brand speak) across selected Asia-Pacific markets.
vivo V80 Marketing Campaign Kicks Off
The upcoming midrange smartphone debuts in a Starwish Purple color variant that utilizes “industry-first” laser holographic lithography to create a 3D effect across the back panel. The production process, which took two years to develop, involves nano-scale etching embedded within the rear cover material, producing 3,600 “4K images” (we aren’t sure what exactly this means).
vivo V80’s exterior gets a new design, and by “new”, we mean another copy of iPhone’s Pro camera bump (it’s easier to count who doesn’t copy than who does these days). We’ll save you the marketing fluff here, and the promotional images should more than speak for themselves. In any case, the camera is set to include a ZEISS 100mm Center-Stage Portrait mode designed for subject isolation, plus ZEISS Planar Style Bokeh effects paired with low-saturation color tuning, alongside AI-assisted photography.
Pre-orders for the vivo V80 run through 27 November 2026 in Malaysia – promotional incentives include a bundled gift package valued at RM2,042, featuring an RM200 price rebate, an accessory gift set (including vivo Buds Air 3, a 33W 10,000 mAh power bank, a V selection Watch V5, and a magnetic tripod), alongside additional warranty coverage. Payment incentives feature 0% installment options and promotional discounts using select banking partners, Buy-Now-Pay-Later (BNPL) services, or trade-in programs offering up to RM300 in additional rebates.
We expect the smartphone to launch in Malaysia proper in the coming days, so watch this space.
Pokdepinion: Gimmicks aplenty, which is basically the standard Chinese smartphone launch playbook these days.
