JETOUR has outlined the next stage of its “Travel+” strategy, which combines technology, product development and ecosystem building around real travel scenarios. The company says travelers increasingly see vehicles as companions and a “mobile third space” rather than only a means of reaching a destination, and its strategy will be presented at the 2026 JETOUR Global Technology Experience Day, held from 20 to 23 October.
JETOUR Travel+ Technology & Experience Day Program
The Experience Day is themed “Future Travel Starts Now” and takes place across Wuhu in Anhui Province and Moganshan in Zhejiang Province, covering technology demonstrations, on-road driving, outdoor living and ecological conservation activities.
JETOUR draws on its Group’s work in artificial intelligence, intelligent driving, smart cabins and AiMOGA Robotics. The XWD Fully Automatic Intelligent 4WD system offers 7+X one-touch intelligent modes for conditions such as mountain roads, gravel, water crossings and steep slopes. The GAIA All-Terrain Intelligent Architecture supports adaptation to different terrain, while C-DM hybrid technology balances performance and energy efficiency on long journeys.
On 21 October, models fitted with these technologies will join mountain-road test drives and off-road experiences at Moganshan; participants will be able to see how the systems perform across varied terrain and driving conditions.
The G700 is positioned as a model that pairs premium comfort with off-road capability, while the T1 and T2 target both urban driving and light off-road use. JETOUR also offers travel equipment such as roof tents, onboard refrigerators and panoramic sunroofs, which extend the vehicle into a space for resting and exploring. A camping market and a Starry Night Forum will be held during the event to show these features in outdoor settings. Participants will also visit Xiazhu Lake in Zhejiang Province to join a crested ibis conservation initiative.
JETOUR says it supports conservation in other regions as well, including cheetah conservation in Africa, turtle conservation in Malaysia, harpy eagle conservation in Panama and protection of the markhor in Pakistan. The brand has also partnered with Chile’s Colo-Colo, FIBA and the Malaysia Marathon to engage with local culture, sport and user communities.
Pokdepinion: Conservation, camping markets, and off-road drives sounds like a great holiday, not a car launch.
