iFlix extends its horizons by expanding to 23 territories with iFlix Africa

Say what? Yep, you heard that right! iFlix has just announced their establishment of iFlix Africa which will be the company’s initiative to bring their SVoD (Subscription Video on Demand) services to the said country. It’s opening it’s Africa HQ in Cape Town, South Africa and will be retaining its branding as iFlix. They have also planned the launch in Nigeria, Ghana, Kenya, Tanzania and Zimbabwe over the coming months.

This will be opening up doors to first run exclusives and award winning programs broadcasting to hundreds of millions of consumers across the region. In addition to having the best of Hollywood, Bollywood, Nollywood and other regional an local programming, iFlix will additionally offer an extensive collection of highly acclaimed African shows and movies with iFlix Africa planning to introduce exclusive African content series.

Having first launched its service in May 2015, iflix quickly established its dominance in the Asian region, rolling out its world class service to 18 markets across Asia and MENA in less than two years, acquiring over 5 million members over the period. iflix Africa will capitalize on SSA’s large youth population, rapidly growing internet and smartphone penetration, and huge appetite for digital content and entertainment.

The establishment of iflix Africa represents an incredibly exciting step in iflix’s growth story. As Africa transitions from the margins to the mainstream of the global economy, there is a unique, ‘once in a generation’ opportunity to fundamentally shift the way a billion people consume and enjoy content. By 2020, Africa will have 720 million smartphone users. We aim to meet the entertainment needs of those growingly connected viewers. Mark Britt, iflix Co-founder and CEO

As the fastest-growing mobile market on earth, Africa is without question one of the world’s most dynamic regions. We are thrilled to introduce our first-of-its-kind SVoD service here. We are passionately focused on providing the broadest selection of premium content at a price everyone can afford. We can’t wait to tackle both the enormous opportunities and challenges ahead, in serving this incredibly diverse and exciting region Andre de Wet, iflix Head of Africa

Pokdepinion: So who’s up for a trip to Cape Town just to catch up a couple of African series with their natives? I’ve been a loyal subscriber of iFlix, and kudos to iFlix for this wonderful achievement!