SUSHIRO Singapore announced a new Pokémon promotional campaign launching across all 22 of its local outlets on 10 September 2026. The collaboration will run through 22 October 2026 and will feature exclusive collectible merchandise alongside a specially curated food menu.
SUSHIRO Pokémon Campaign
The promotion will operate in two distinct waves throughout its duration, where each phase will introduce a separate lineup of collectible items and campaign dishes across all participating locations. While the special menu and merchandise will be available at every branch, the Suntec City outlet will serve as the sole location featuring full thematic decorations and immersive installations.
Full details regarding the specific merchandise items, menu offerings, and the design layout of the Suntec City installation will be disclosed in subsequent announcements by the company.
Founded in 1984, SUSHIRO currently operates more than 940 outlets globally and serves over 150 million customers annually. The company entered the Southeast Asian market in August 2019 with its first Singapore outlet at Tiong Bahru Plaza. Its regional presence has since expanded to include restaurant locations across Malaysia, Thailand, Indonesia, Hong Kong, Taiwan, South Korea, and Mainland China.
Pokdepinion: Getting exclusive Pokémon merch while eating conveyer belt sushi sounds like a pretty great deal.
